Talk to us, our advisory team, and we’ll be able to advise you on the best solution for your business.
History
Since 1995 we have
- Won the 1997 Telstra and Victorian Government Small Business Award
- Built the first Australian multi-level Sales Competency Dictionary based on Australian and International research
- Profiled 70,000+ people in sales, business development and leadership
- Trained 10,000+ people in Australia, New Zealand and Asia-Pacific
- Mapped 100+ different sales roles
- in 2012 we have partnered with Swinburne University of Technology to be the first to offer the first VET accredited sales training program endorsed by a University in Australia providing both a Diploma in Business and Certificate-IV in Business Sales.
Who we are
We are not just a sales training provider; we are an end-to-end (sales) consulting practice with a prominent reputation in the Australian market as trusted experts, a coaching ( sales coaching) firm and advisors in creating high performing, sustainable people and teams. We have a unique position in the marketplace with research and IP specifically in the Australian sales competency space that ensures we deliver culturally relevant and results oriented projects.
What we do
Through proprietary models, behaviour change processes and personal insight, underpinned by our Competency model, we work in partnership to help individuals and organisations adopt proven processes and productive behaviours and make them a ‘way of life’. This then leads to increased professional and personal confidence and competency, client loyalty, revenues and profit.
What makes us different
- Our approach is grounded in the powerful coupling of knowledge and insight
- Providing access to both knowledge and insight allows for the cultivation of wisdom
- Results through working with the whole person, aligning intentions and actions to purposeful strategy ( sales strategy)
- Our work is guided by the Sales Essentials Sales Philosophy ‘Everybody lives by selling something’
Our value to clients
Our clients value the holistic approach we take in working alongside them to create excellence through purposeful action and sustainable cultures. They are able to achieve individual and organisation results.
The organisation:
- An effective and aligned culture staffed by purposeful, skilled, effective individuals, teams and leaders
- Better quality revenue growth and retention with existing clients
- Increased ‘new to business’ clients
- Happier, more satisfied clients
The individual:
- Resourced to think about their role and business and make decisions and take action based on evidence
- Resourced to self correct and take personal responsibility for their attitudes, actions and results
- Increased awareness about where they fit in the business and in the broader scheme of things
Speak to us about your needs.
Barrett Sales Blog
Are You Signal or Noise? The 5 Questions That Determine Who Wins in B2B: The Problem: More than 60% of B2B buying decisions are shaped before a buyer ever calls you. We assessed 229 organisations. Three in four presented as noise. Their communication stated capability,...
LinkedIn Promises Visibility. So Why Does Its Ad Model Make SMEs Invisible?: The Problem SMEs are paying tech giants for visibility and getting ghost leads in return. LinkedIn's algorithm rewards large budgets and starves small ones - producing leads that look acceptable...
The Incumbent’s Curse: You Earned Your Seat. Here Is How You Keep It.: The Problem. Winning a B2B account triggers a dangerous psychological shift. Salespeople who operated with sharp curiosity during the sale get comfortable once signed. They stop diagnosing...
The Three Disciplines You Are Running as One (And Why That Breaks Down): The Problem Most organisations treat Business Development, Prospecting and Digital Social Selling as the same job, run by the same people, measured the same way. They are not the same. Collapsing...
Why the Sequence Matters: Engage. Communicate. Then Earn the Right to Sell.: The Problem Most organisations try to sell before they have earned the right to. They skip straight to outreach, proposals, and pitches - and wonder why buyers are not listening. It is not...